Abhishek Rao (Shakey)

Shakey likes chillies, the colour blue, beer, film scores and– oh wait, is this that kind of bio?

Thinker. Doer. Collaborator.

A creative leader at the intersection of content, creative & brand, I am a builder of ideas and teams.

I am fortunate to have built, led & reinvented in the media-content-creative-digital ecosystem, working across genres, cultures & audiences.

I am powered by the diversity of my experiences and roles- networks & studios, commissioning & executing, creative & strategic. This has enabled me to bring a collaborative approach that cuts through the noise and places the vision at the heart of the project.

Hello there!

I thrive most when I work with teams that are inspired, inclusive & positive.
I enjoy learning from people, places & stories.
Summary
  • Creative leader with a track record of thought leadership; building + directing brand, content & creative strategies across genres, cultures, audiences.

  • Deliver outcomes by leading & growing diverse, cross functional, multi-cultural teams.

  • Founded on a practical + leadership arc in Creative, Content & General Management.

  • Experience across genres (sports, entertainment, factual); media formats (on-air, social, long/short form) and platforms (pay-tv, social, apps, website).

  • Proven ability for personal & professional evolution.

Key areas of expertise & problem solving
  • Fostering creative excellence, especially via cross-functional collaboration.

  • Driving creative execution & operations with innovation and leadership.

  • Building & mentoring diverse teams with trust, empathy and vision.

  • Lifelong passion for storytelling, combined with innate curiosity.
    Cultivating success with strategic thinking, connecting the dots & adaptability.

  • Managing internal & external stakeholders relationships.

Strengths
  • Creative generalist dot-connector.

  • Forge & lead collaborations.

  • Bring simplicity & clarity.

  • Make It Happen

Mindset & Traits
  • Composed. Direct. Confident.

  • Open. Inclusive. Values-driven.

  • Empathetic. Fair. Balanced.

★ A creative leader at the intersection of content, creative & brand, I am a builder of ideas and teams. ★

BIO

I have grown while working at the intersection of creative, content & brand; evolution excites me.

I have learnt endlessly from Producers, GMs, DoPs, Consultants, Students, Sales Teams, Assistants, Art Directors, Composers, Dealmakers, Bartenders, Actors, and many others.

I have evolved as a leader, peer, follower, husband & father.
I am not quite a suit (and have never owned one).
I am not a finished product, but then- there is no such thing!

A Little More?