YO! MTV RAPS ASIA

Rebooted the iconic 90s US show for Asia. Led development, creative, campaign & multi-platform rollout. 🏅 Asian Academy Creative Awards Winner.

Check out full eps here.

YO! MTV RAPS ASIA

Rebooted the iconic 90s US show for Asia. Led development, creative, campaign & multi-platform rollout. 🏅 Asian Academy Creative Awards Winner.

Check out full eps here.

CESAR'S RECRUIT ASIA S2

Cesar Millan back in Asia to help pooches and their owners in need of a bootcamp in Season 2.
Watch Ep 1 here.

MOTOGP in Asia

A new season of MotoGP coverage in Asia, with a brand new positioning & a spanking new identity. A li’l crazy, a li’l out there, a li’l off the walls.
🏅 Multiple winner at Promax Asia.

:: Identity/Package :: Check out full playlist here.

THE SUSTAINABLE FOODIE

A series exploring hidden gems in food-mad Singapore, through a green lens.
This episode discovers sustainable fish farming.
For DBS & STB.

YO! MTV RAPS ASIA

Rebooted the iconic 90s US show for Asia. Led development, creative, campaign & multi-platform rollout. 🏅 Asian Academy Creative Awards Winner.

:: Series/Digital :: Check out full eps here.

PRIDE on MTV

Like music, love should be celebrated in all its forms.

The campaign spanned artist messages, curated playlists, and a collaboration with SG queer brand Heckin Unicorn.

HYPERPLAY

Southeast Asia's first integrated eSports & music festival by MTV + Riot Games. 8000-fans, 6 top concert acts, 10-team Asean tournament, short-form content series & social media campaign.

STAND UP, ASIA! 

Reinvented Comedy Central Asia's marquee IP, for new audiences, across platforms. 

🏅 Asian Academy Creative Awards Winner.

:: Series/Digital :: Watch various clips here.

THE ORIGINALS

Across different interests & sub-cultures,  cutting-edge creatives discuss their art, their process, and the reactions it provokes.

🏅 Asian Academy Creative Awards Winner.

For MTV. Series page here.

POSITIVE INKING

Every tattoo is a story, every body is a canvas. Features young people  commemorating significant challenges in their lives with a tattoo.

🏅 Asian Academy Creative Awards Winner.

For MTV & Facebok. Series page here.

WE NEED TO TALK

Your friendly Virtual Assistant would like a chat, ask  questions, offer some answers, or just listen.

Say Hello to Dia.

🏅 Honoree at the Webbys.
For MTV. Watch the series here.

AFF  SUZUKI CUP

The biennial football tournament for ASEAN football. 

Included Titles, On-Air Campaign, in-show graphics, digital & social assets. 

🏅 Multiple winner at Promax World.

:: Campaign & package :: Full playlist here.

EMA Tiktok

Southeast Asia campaign for MTV EMAs, featuring artists, creators & fans. Included a TikTok duet chain (video), physical/virtual stickers, Beatbox duets.

Resulted in record voting numbers. 

:: Campaign :: 

MTV TELL US

A social media campaign for fans & artists to share thoughts & moods, in synergy with the MTV "Moodswing" rebrand. Included hashtag series, artist contributions, mood lyrics, playlists & UGC.

:: Social Activation :: 

5 in 5

Fun young celebs doing really fun things– even stuff they don’t fancy! it’s wacky, it’s crazy, it’s MTV’s #5in5!

:: Digital Series :: Watch the show here.

YOU BOUGHT WHAT?!

The internet: a haven for all things weird. Enter creator Jamie Zhu, on a quest to procure some truly unique s**t! 

:: Digital Series :: Check out the show here.

MTV BUMPS

Please enjoy a selection of weird & wonderful Bumps, made for MTV Asia.

FORMULA ONE

Opening titles & package for a new broadcast season of Formula One™. A refresh for the entire suite of titles and studio + promo graphics.
:: Campaign & package :: Elements here.

SHANE WARNE

A spot to announce the signing of the legend Shane Warne as commentator & analyst.

Promo from campaign.

KRASH KOURSE

A quick peek at the look & feel of the Hallyu-based digital series, for all Korea stans!

:: Original Digital Series + Packaging ::

TRIPPIN' RANDOM

Guests. Beats. Internetism. Trends. Randomness. Youth culture. A casually chaotic multi- genre studio show. Here's a peek at the graphics. 

:: Original Digital Series + Packaging ::

CHAMPIONS LEAGUE T20

Campaign  to build appointment viewing for the 8pm slot. Indian superstar Shahrukh Khan playfully tells us to not be late!

:: Campaign :: For Champions League T20.

MEHMAAN NAVAAZI

Getting a bit cheeky with the great Indian hospitality, or 'Mehmaan Navaazi'. We went theatrical- 1 measure loud scripts,  a serving of vibrant, hand-painted set, 1 fun music, 1/2 measure ‘audience’. 

:: Campaign ::

NO COMPROMISE

One spot from an image campaign for fans who surrender to the beauty, madness and sheer joy of sport.

:: Thematic Campaign ::

THE JOHN DYKES SHOW

Show titles for the new FOX Sports offering around English football. Going beyond the headlines with opinion and insight, led by the inimitable John Dykes. 

:: Identity + Campaign ::

WORLD CUP: Sachin

As much a best of luck message for India's beloved cricket icon (and team), as a promo for the event.

🏅 Double Award Winner at Promax India.

:: Campaign ::

ESPN PLAYER

The olden times, 2010- ESPN Asia's new product allowed a fan to watch a game anywhere, anytime. At the time, radical!

:: Product Campaign ::

SPEAK YOUR MIND

Launch spot in a campaign from the no-holds barred, vocal ESPN show, Monday Night Verdict. It tells fans to "Speak Your Mind",  express themselves on the issues they care about.

:: Show Promo ::

BOOM!

The FOX Sports roster of talent comes together, Where Sport Goes Boom! This was part of the launch campaign for the new FOX Sports Network in Asia.

:: Thematic Campaign ::